How Bingage Helps Restaurants Boost Customer Retention and Business ROI?
Are you a restaurant/cafe/bar/Cloud kitchen owner?
Are you looking for a business generation tool? (To boost the sales of course)
A business generation tool that is simple to use even if you not a tech-savvy person?
We know that It’s tough for restaurant owners to manage every aspect of the business such as employees, service, marketing, finance, and much more. People from the restaurant industry are generally not aware of the technology trends, most of them are still relying on the traditional method of billing and data entry that doesn’t provide accurate customer data analytics thus not help with business decision making and marketing planning.
Hence, Using technology for business is the need of the hour!
The main problem of Restaurant industry people is they overlooked automation that creates a burden. One thing restaurant owners need to understand that they need to prioritize tasks to thrive with the competition. And if managing the routine line is such a difficult task, the customer management and customer engagement apparently get tougher. That’s why we created BINGAGE.
In this article, we will explain to you all about Bingage and its features :
What is Bingage?
Bingage is a simple & easy to access CRM solution for restaurants. In an easy language, we can say that it’s an all-in-one 360-degree marketing software helping 1000+ restaurant owners to boost customer retention, engagement, and overall business growth.
How?? Take a FREE DEMO.
Collect Customer Data & Run Effective Marketing Campaigns with Bingage Restaurant CRM Software.
1. Customer Segmentation & Data Analytics
Bingage allows you to Segment your customer data based on their ordering habits and details using smart data analytics based on Artificial intelligence. Create targeted campaigns for each segment in order to drive maximum customer engagement.
For example — One can actually identity customers who haven’t visited for 60 days, 30 days.
2. Customers who are spending less than the average billing amount.
3. Identify your regular customers, VIP customers & lost customers.
How does it work? Take a FREE DEMO.
Customer segmentation helps with planning personalized-based marketing which increases customer retention. Because if you are targeting the right customer with the right marketing campaign customer will defiantly turn back!
Retention of an existing customer is important because a Repeat customer is 7 times more valuable than a new one!
2. Personalised Marketing
Target marketing is the tried and tested marketing approach using almost every kind of business industry. Where customer’s behavioral data is used to create content that feels on a “personal level”
Create personalized offers based on their ordering habits and send custom SMSs to your regulars. Target marketing or personalized restaurant marketing is about reaching consumers with individually customized content, rather than using the same marketing content to each and every one. Know More…
According to a study “personalized SMS Text campaign is 48% more effective than bulk SMS Text campaign”
So see, this is how a personalized message looks like. Always starts by the first name of the recipient, and a study says Using a customer’s name is important because it establishes a personal relationship with them. It makes them feel important and valued.
3. Cashback Loyalty Program
Restaurant loyalty program always considers with point-based loyalty programs but the point system is so outdated now. The cashback loyalty program provides more value than point-based loyalty because customers often get confused regarding the point system, give cashback as loyalty to the customer on their every transaction and increase customer lifetime value.
How does Cashback work in a restaurant? Take a FREE DEMO.
4. Send Auto-Greetings
It’s difficult to remember special days to each and every customer, right? Now with Bingage, Set alerts to send greetings messages to customers on their special occasions such as Birthdays and Anniversaries. Generate custom offers for their special day. There are marketing automation features which automatically send birthday and anniversary messages to customers which increase birthday parties as well as establish customer relationship.
How does it work? Take a FREE DEMO.
5. Real-time Feedback System
It’s important to take Customer feedback in Restaurants in order to improve and to know about the customer perception. See, if the customer had a bad experience so As soon a customer put some issue on the other platform, with bingage you can track it and solve it immediately.
It will help the business to maintain customer service and equally in customer relationship management.
How does it work? Take a FREE DEMO.
6. Restaurant Referral Program
Overcoming the barriers for restaurant owners, we are giving them chances to invite referrals from loyal customers and that too without having an app or website.
How does it work? Take a FREE DEMO.
7. Complete Marketing Automation
Marketing automation solutions are effective to get the desired results when it comes to improving customer retention, upsell, and personalized marketing but it’s a bit expensive and limited with tech giants and most of the restaurant owners are not so technical friendly.
Where Bingage performs remarkably in all the areas it promises with affordability. The main motto is to provide an easy solution for restaurant owner to retain their customers and automate their marketing efforts.
